Greetings,
We wanted to take a moment to say thank you for your support of the Pacific Logging Congress and our education mission through the Pacific Forest Foundation. Every time we hold this show we get questions why do we bother catering to these school kids. Ours is a resource industry and as such the urban / suburban and rural divide has never been greater. To survive and flourish, our industry needs the long term support of the public, but in the short term it also needs equipment operators, truck drivers, support technicians and foresters. This venue works to reach both of these goals to ensure our future and that of our sons and daughters.
We undertake a live in the woods demo every four years because it provides the PLC and PFF with a venue to present a “science-based” first impression of forestry to the public. The school teachers, chaperones and students were off loaded, met by a licensed forester and routed through science exhibits on wildlife, water quality, forest health, forest harvest considerations … Everyone was able to see active displays of forest machines performing a thinning and a final cut. Vendors lined the road and pathways that are affiliated with these forest functions and the connection is made that; other local businesses are also supported by these forest activities. Our tour then included grinders illustrating wood-to-energy and the span of multiple uses for our forest products. Lastly, we had a tree planter putting in seedlings to show the full cycle of life for a forest.
When you look at the big picture of our impact on the public, in the first two days of the show, we had 2,567 students, 450 teachers and adult chaperones and 110 civic, business and governmental leaders take the tour. For the majority, our positive message was the first “forestry” message they had ever received. Thank you for setting the stage and creating the impact for 3,127 new touch points.
Our Friday evening loggers’ Barbeque hosted over 130 industry representatives for a fun evening of socializing. The Pacific Forest Foundation Education auction grossed $19,000 with 100% of the funds used to provide forestry scholarships. Since 2013 PFF has awarded over $25,000 in forestry scholarships.
Up to this point we’ve only talked about what the show does for the PLC and PFF. Without your support we wouldn’t have a show. Your needs are important to us and commercially, we hope you also found it rewarding. We had 625 exhibitors, PLC directors and volunteers on site all of which are aligned with our industry. In addition, we had 1,350 attendees pass through the PLC registration tent over the three day period.
We want your input so we know what we got right and where we can improve and maximize your experience. Please take a moment and send us an email (Rikki@PacificLoggingcongress.com). Your thoughts and ideas are valued.
Lastly, we wanted to again thank you for our mutual success.
Sincerely,
Duane Evans, 2014 President
Rikki Wellman, Executive Director